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Square Feet

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A home builder that saves your hand from scalding

At least one builder is targeting consumers at a crucial source – our point of caffeine acquisition. I ordered a beverage at Mission City Coffee Roasting Co. in Santa Clara this morning and the little jacket around the paper cup featured a full-color ad for 51, a condo and loft development from Centex Homes that’s located near downtown San Jose.

The web site for the housing development has no pricing information on it that I could find, which is a bit annoying, seeing as the anti-hand-burning jacket actually lured me to the web site. Maybe the prices are changing too fast? But thanks anyway, Centex, for keeping my fingers from searing. That tea was hot.

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